Biography
Dr. Suheir Fahid Mohammad is an Assistant Professor of Digital Media and Public Relations at the College of Mass Communication, Umm Al Quwain University. She also serves as the Deputy Manager of the Quality Assurance Unit within the College.
She previously worked as an adjunct lecturer at Al-Balqa Applied University in Jordan since 2023, and as an assistant lecturer at Yarmouk University in Jordan from 2015 to 2017. Throughout her academic career, she has taught a wide range of courses in digital media, public relations, advertising, and multimedia design, including Digital Media Strategies, Graphic Design, Web Design, and Mobile Journalism.
Dr. Mohammad has published several peer-reviewed research papers in the fields of public relations, digital media, and consumer behavior. Her work has appeared in both regional and international academic journals. Her research interests include digital media, digital public relations, digital transformation, artificial intelligence, and digital marketing.
In addition to her academic experience, she has practical expertise in public relations and media, having worked as a Public Relations and Media Officer. In this role, she contributed to managing communication activities, supervising digital content, organizing events, and building relationships with academic and community institutions.
She has also delivered workshops and lectures in digital media and graphic design and is committed to enhancing the educational process through the use of modern technologies and interactive teaching methods.
Terminal Degree: Ph.D. in Communication and Media Science (Digital Media and Digital Public Relations), Manouba University, Tunisia, 2023