The Conclusion of Zawaya Exhibition for Small and Medium Enterprises

03/08/2023

 "Zawaya" exhibition for small and medium enterprises, organized by Umm Al Quwain Businesswomen Council, in cooperation with UAQ Chamber of Commerce & Industry and Umm Al Quwain University, which alasted for three days at the university's campus, was concluded today.

  The exhibition reflects the Council's strategy to support women's and girls' projects. It is a graduation project for university students adopted by the Council. It is represented in organizing and managing exhibitions and conferences. It was supported by providing all project requirements to organize a marketing exhibition with the participation of 40 exhibitors from the owners of small and medium projects.

  His Excellency / Khalfan Ahmed Misfer – Chairman of the Board of Directors of Umm Al Quwain Chamber - during the exhibition opening said that the exhibitions that consider national projects and market their products among are incentive initiatives that support entrepreneurs, especially the youth category, as they provide them with a marketing environment and free outlets to display Their activities, businesses, products and talents, which contributes to increasing their projects productivity, in addition to benefiting and enhancing sustainable economic development in the country.

For her part, HE Aisha Rashid Laitim, Chairperson of Umm Al Quwain Businesswomen Council, said that organizing the exhibition comes within the framework of the support and encouragement provided by the Council to women and girls in the emirate to implement their projects and to provide all aspects of support that contribute to empowering entrepreneurs and integrating them into the labor market.

She added that the exhibition was chosen with the approach of the month of Ramadan and Eid, with the aim of supporting the participating projects and marketing them through a platform that witnesses a great daily turnout, which is the university’s campus, in addition to the council’s keenness to find various channels to stimulate the economic movement and promote national and commercial industries.

For her part, the student Noura Mohammad Sultan Al Mulla, the organizer of the graduation project, appreciated the support of Businesswomen Council in adopting the graduation project, which is represented in applying the skills and knowledge that she obtained during her university studies in the course of public relations in the College of Mass Communication at Umm Al Quwain University and applying them in organizing exhibitions and conferences from By organizing a marketing exhibition for commercial projects, and working to provide all the elements of the project that start with the presence of a sponsor for the project, and the Women’s Council was the main supporter of the project, so Zawaya exhibition, which displays in every corner a success story of the participating projects and activities,was organized.

  The participants of the Graduation Project, Noura Al-Mulla, Ruqayya & Shamsa Al-Marri, Maryam Rashi Bolesli, and Mohammad Amer.