As part of the College of Business Administration at the University of Umm Al Quwain’s commitment to strengthening the link between theoretical study and practical experience, the college organizes field training programs for its students in reputable institutions and companies across the UAE.

Within this framework, students from the Digital Marketing specialization, accompanied by Dr. Mona Shehata, participated in a field training program at @Shield Consultancy in Dubai, a leading firm in the field of digital marketing.

The program aimed to enable students to integrate into professional work environments and connect the academic concepts they learn with practical applications in the business world. Through this experience, students gained valuable knowledge about digital marketing strategies and client engagement mechanisms within a realistic and dynamic work setting.